Rice Farming Sales Contacts

Lia Guthrie
Publisher
Redwood Valley, CA
Office: 707-485-0463
Mobile: 901-497-3689
Fax: 707-485-0146
lguthrie@onegrower.com

 

Click here for BPA Circulation Info

 

MECHANICAL SPECIFICATIONS
Process: Saddle stitched standard
size magazine, printed web offset on
coated enamel paper stock. Color ads
are produced CMYK (4/Color) unless
a matched PMS color is specified.

Trimmed page size: 7 7/8" x 10 3/4" Width of type page: 7" (42 picas)
Depth of type page: 10" (60 picas)
Bleed page size: 8 1/8" x 11" Bleed spread size: 16 " x 11"
Bleed requirements: full pages and spreads only, keep live matter at least 1/2" (3 picas) inside of bleed dimensions for trimming safety.
Furnished ad materials held for only 12 months, unless otherwise specified.

Materials accepted: Digital files furnished on CD, Zip or other media (NO E-Mail ads accepted due to large file sizes). Submit ads in a PDF-X1a format created with Adobe Acrobat/Distiller version 6.0 or Native application file such as Quark, Illustrator, etc. in either Mac or PC formats. Include all high resolution CMYK images or Grayscale @ 300 dpi resolution. No RGB or JPEG images permitted. Embed all fonts. DO NOT subset or allow substitution of fonts when converting PDF file. No TrueType or fonts other than genuine Adobe type fonts. Right-reading, Portrait Mode, 100% Size, No Rotations. No crop marks, color bars, register marks, etc. inside the live area of any file. NOTE: Advertisers must provide a press quality color digital proof made from the provided file, produced on a SWOP Certified digital proofing system to insure accurate reproduction of the ad. Digital conversion services from provided negative film and proof can be provided at cost.

Inserts: Contact Rice Farming at (800) 888-9784 for specifications for furnished advertising inserts. Preferred paper weight for inserts is 80# text. Please contact Rice Farming for shipping instructions for preprinted inserts.

CONTRACTS
Insertion orders and ad materials should be sent to: Rice Farming Production Manager, 1010 June Road, Suite 102, Memphis, TN 38119.

Advertising agencies receive 15% commission on gross billing for space, color and position. Advertiser is responsible and liable for payment of advertising placed by their agency.

Advertisers will be short-rated if frequency commitment is not met within a 12-month period from first insertion.


GENERAL POLICIES
Publisher reserves the right to reject any advertisement which is not within the publication’s standards. Advertising which resembles editorial content will be labeled “advertisement”.

Advertiser and agency assume liability for all content of printed advertisements, and assume responsibility for any claims made against the publisher arising from those advertisements. Advertiser and agency agree to fully defend, indemnify and hold harmless the publisher in the event of legal action arising from such advertisements.