Marketing

Producer organization continues to focus on viable export markets. By Dwight Roberts President and Chief Executive Officer, USRPA The old saying, "There are no two years alike," rarely fails to be true, and 2013 is certainly shaping up to be another unique version....

Our industry must aggressively campaign to promote U.S. rice. By Sarah Winnan Moran Manager International Promotion USA Rice Federation For more than 15 years, the United States has enjoyed a robust market share in Latin America. A logistics advantage, strong contract performances and the...

Mercosur ships rice at more competitive prices the first half of the year when it is off-season in the United States and Southeast Asia. By Tiago Barata Owner of Agrotendências, Brazilian rice market news publication, Market Advisory Committee USRPA Over the past years, the ever increasing...

One idea is to ship single varieties of rice as approved by the buyer. BY DWIGHT ROBERTS PRESIDENT AND CHIEF EXECUTIVE OFFICER USRPA In 2012, 15 percent of all rice exports were destined to Central America. Consisting mostly of rough rice for processing in...

Will Rice Prices Increase? Rice prices are likely to improve with the expectation that China will buy American rice and the Brazilian crop will be off this year, a rice marketing consultant said on Jan. 31 at the National Conservation...

Ideas For Central America To Remain A Key Market CARLOS GONZÁLEZ ARGÜELLO BUSINESS MANAGER OF THE DEMASA RICE GROUP PRESIDENT OF FECARROZ SAN JOSE, COSTA RICA Because rice is an excellent basic food in Costa Rica and for many poor countries in the region,...

A record crowd is expected from throughout the Western Hemisphere BY DWIGHT ROBERTS PRESIDENT AND CHIEF EXECUTIVE OFFICER USRPA With the largest buyers of U.S. rice in the region already confirmed to participate, the 2013 edition of the Rice Market & Technology Convention is...

Both the environment and the economy realize benefits BY JUSTIN FRITSCHER NRCS-MISSISSIPPI Farmers and ranchers who use conservation practices on their land help clean water and air. Their operations are more efficient, and they promote the wise use of natural resources. USDA’s...

The first shipments arrived in Columbia in November 2012. BY SARAH WINNAN MANAGER, INTERNATIONAL PROMOTION USA RICE FEDERATION Colombia has become a potential growth market for U.S. rice exports, following the implementation of the U.S-Colombia Trade Promotion Agreement (TPA) this year. As required by...

USRPA, FEDEARROZ and INDUARROZ maintain ongoing dialogue. BY DWIGHT ROBERTS PRESIDENT AND CHIEF EXECUTIVE OFFICER USRPA The finalizing of the new U.S.- Colombia Free Trade Agreement during 2012 has to be one of the bright spots for the U.S. rice industry. Now with duty...

John Morgan Vice President Louisiana Rice Mill LLC Crowley, La. Today, quality has got to come back into the discussion across all segments of the U.S. rice industry. We are seeing a higher demand for quality rice from our customers and have to...

Draft protocol is being updated and adjusted for Chinese review. By Dwight Roberts President and Chief Executive Officer USRPA Let’s talk about a subject that would have been a dream just a few years ago. Yes, this is not your grandfather’s market. China: Are you...

A well-curated collection is an efficient way to identify potential pests By Carroll Smith Editor As a rice farmer, if you’ve seen one rice water weevil, you’ve probably seen them all. However, when an insect shows up that farmers, consultants, Extension personnel,...

LSU AgCenter’s Jazzman enters this important market. By Jim Guinn VP, International Promotion USA Rice Federation As the fourth-largest exporter of rice, the United States faces stiff competition from the world’s leading rice exporters – Thailand and Vietnam. But as any good marketer...

USRPA responds to the Chicago Mercantile Exchange By Dwight Roberts President and Chief Executive Officer USRPA Last month, the Chicago Mercantile Exchange (CME) continued to gather feedback from throughout the rice industry with regard to the hypothetical contract changes for the rough rice futures...