Tag Archives: Marketing

Rice Scientists Recognized

Rice Scientists Recognized Two LSU AgCenter scientists were honored at the 2014 35th Rice Technical Working Group’s meeting held Feb. 18- 21 in New Orleans. Johnny Saichuk, LSU AgCenter rice specialist, received the Distinguished Rice Research and Education Award, and Mike Stout was one of seven entomologists from rice-growing states to be recognized with the Distinguished Rice Research and Education ... Read More »

The Power of Being Social

California Rice benefits from the communications revolution It all began with “Of Rice and Rain,” 207 words from Sacramento Valley rice grower Tom Butler on the impact of rainfall during the fall 2010 rice harvest. His was the first blog post on the California Rice website (CalRice.org). Little did we know that this initial foray into the large and mysterious ... Read More »

United States and Cuba

Are we moving forward? Now that the Farm Bill has been signed and that debate is over, it’s time for the U.S. agricultural community to give some serious attention to improving access to the Cuban market. In all honesty, it’s time for the U.S. Congress to show some good old fashioned leadership when it comes to this island country just ... Read More »

Impact of Increase in Rice Acreage and Supplies

When examining the current market situation for rice, there seem to be two different sets of supply and demand fundamentals whether considering shortterm market movement or longer-term, new crop price prospects. In the short term, the supply and demand conditions suggest relatively tight supplies. Despite experiencing record yields in 2013, many in the market suggest that much, if not most, ... Read More »

Plans Set for 2014 Convention

Costa Rice: A beautiful place to talk about rice. You never hear a bad word about traveling to Costa Rica. Fishing, volcanoes, gorgeous beaches, rain forests, jungle, exotic wildlife, great food and friendly people have been the reason many make Costa Rica a home away from home. Vacationing in Costa Rica has become a common destination for many Americans. All ... Read More »

Bang the Trade Drum Loudly

USA Rice seeks fair and equitable trade for our industry Now that the Farm Bill is behind us, the U.S. rice industry adds renewed focus to a key priority – trade. Producer, miller and export leaders will meet in Washington at the end of this month for the annual USA Rice Government Affairs Conference (GAC), which will cap a month ... Read More »

Invest in Money Making Inputs

Joey York – Crop Production Services Inc., Des Arc, AR I have been on and around a farm for most of my life. After graduating from Arkansas State University, I came back to the family farm at Little Dixie for a while, then went to work for a local retailer. During that time, I had the opportunity to train alongside ... Read More »

‘Well, we’re still here…’

By Carroll Smith Editor Buzzwords, which can be a word or a phrase, catch on from time to time in society, business groups, industries, the media, politics, etc. A popular buzzword in agriculture these days is sustainability. In rice, as well as in other commodities, it’s dominating conversations among consumers, end users, merchants, millers, researchers and university personnel, farmers, organizations ... Read More »

Identity Preservation: The key is selling the customer what he wants to buy.

By Dwight Roberts President and Chief Executive Officer, USRPA The U.S. rice industry spent years, decades, building a reputation for high-quality shipments to both domestic and export buyers. The superior quality of our rice resulted in prices to growers being higher than in competitor origins. Our rice was the best, and buyers paid a premium for it. That reputation suffered ... Read More »

Hybrid Rice Update

By Brian Otis, Ph. D. RiceTec Hybrid rice is changing the way rice is grown in America for the better. Hybrids gained an initial foothold in the U.S. market in 2003 and have achieved an average market growth of almost 40 percent per year over the past 10 years. Hybrid rice was quickly embraced by growers for its significant gain ... Read More »