Tag Archives: Marketing

  To create positive momentum and remove the cloud moving forward, demand and accompanying sales will need to increase. Read More »

Rice Growers Association LLC recently opened an office in Yuba City, Calif. The vertically integrated company was formed by rice producer Greg Van Dyke and industry veteran Pat Daddow. Read More »

Erratic export demand, strong U.S. dollar and higher U.S. rice prices conspire to soften short-term market outlook. Read More »

This season, U.S. rice growers nationwide are expected to plant 3.04 million acres, or 17 percent more than they did in 2015, according to the U.S. Department of Agriculture’s prospective plantings report released March 31. Read More »

Convention brings together the world of technology and rice marketers in Houston. Although the focus of the Rice Market & Technology Convention has always be on the rice market of the Americas, the success of this event has spread to other regions of the world. The 2016 edition, scheduled for May 31-June 2 at the Royal Sonesta Hotel in Houston, ... Read More »

Medium-grain exports strengthen as long-grain export demand continues to struggle. Read More »

Some trading ‘partners’ fail to live up to their agreements. Just as you’re getting your farms ready for the next rice-growing season, we’re getting ready here in Washington, D.C., for the next legislative season, finalizing priorities and planning for the year ahead.  And what a year it is promising to be. The second session of the 114th Congress has what ... Read More »

RMTC in Houston offers opportunities to network with international buyers, vendors and other participants. Mark your calendar — the Rice Market & Technology Convention is coming to Houston, May 31–June 2. Judging from early comments from participants and confirmed exhibitors, the 2016 edition will be another great opportunity to meet the rice buyers, sellers, shippers, grower leadership, seed technology, research, ... Read More »

Direct-farmer marketing pays off with a rough rice shipment to Mexico. If we begin with the premise that rice producers today have lost most of the assistance they used to receive from Washington, then marketing their harvests takes on an even greater importance. Pricing the crop is pretty much it; there are not a lot of chances to make money ... Read More »

Weaker demand and lower prices replace bullish start to marketing year. By Kurt Guidry The rice market is starting to feel similar to a rollercoaster ride with highs and lows. After starting at extremely low levels in June and July, prices made a sustained move higher over the next couple of months. Momentum from lower acreage and lower production along ... Read More »